NOISE!

On Monday a man (by the name of Steve) from Bristol counsel came to the office with a simple plea. A plea for video content. The counsel have put together a website about traffic noise and how it is bad, and they want to encourage people to get involved by blogging about it and such. For example, one of the website features will be a map where people can point out their favourite 'quiet spaces' and write about them. "I like it there," they will say. "It is quiet."

Anyway, the video needs to introduce people to the site and encourage them to contribute. Also, it should be something they would show to other people and say 'check out this kerrazy vid dude' and then they will also talk about the quiet.

Ironically, for a viral video (for that's what it is) to catch people's attention it needs to be loud, noisy (which is the same as loud) and have all sorts of things going on, otherwise they will just switch it off. People have no attention spans. That's why I'm writing a blog and not a novel.

They want the video as soon as possible, so we all need to decide on what it's going to be. Here are our some ideas I've had:

• A man goes through his day getting more and more stressed by traffic noise until his head exploads. "If someone had told him their favourite quiet space, this never would have happened." Pros: Exciting and unexpected. Cons: Impractical, violent and weird.
  
• A man is walkin' about. When he goes into areas of high traffic noise he 'hulks out', turning into a violent monster. Pros: Exciting and unexpected. Cons: Impractical, violent and weird.
• Somebody's minding their own business when suddenly someone appears, points at our hero, opens their mouth and loads of traffic noise comes out. Just like Donald Sutherland at the end of Invasion of the Body Snatchers:

• This guy is in the street. Loads of people start advancing on him and snarling. They all have t-shirts that say 'Noise' and 'Modern Life' and such. As they get ever closer, a superhero appears and fights them off. He then gives the guy a flyer for the website and flies away again.
• A man is standing by the side of a busy road. Traffic is zooming past. Slowly, the camera pulls towards him. As it gets closer to his face, blood starts trickling out of his ear. It looks exactly like this, but with blood instead of tears:

That's about all I have. For some reason I keep watching this video, and I'm not really sure why: